This best kept beauty secret will cost a pretty penny.
The key to lush hair isn’t necessarily a deep conditioner or all the serums money can buy.
According to TikTok’s hair guru, it’s a boar bristle brush. REALLY.
The catch? This will set you back hundreds of dollars.
The Mason Pearson boar bristle brush has sparked interest online as curious users braved more than $450 for the hair tool to see if it was worth the investment.
TikTokkers have hailed the brush as their new “obsession”, insisting that, unfortunately for the wallet, it’s “worth ditching”.
New York City influencer Brigette Pheloung, better known by her screen name Acquired Style, tested the pricey hairbrush earlier this year, admitting that the beauty aid, which she claimed cost her $300, it was the “best” she’s ever used, despite the sticker shock of critics. .
“Definitely not necessary, but I was curious why it costs so much for a brush! Ngl is the best brush I’ve ever used,” she wrote in the comments of her TikTok video.
But some people were not so convinced.
“In what world is a brush worth $300,” said one viewer.
“300 is absurd for a brush,” snarled another.
“What makes it so expensive? What is it made of that makes it superior to a normal brush? Just curious, someone else asked.
A representative for Mason Pearson told the Daily Mail that the brand sources drills from “a couple of trusted, long-term suppliers in India”.
“In Northern India, black-haired domestic pigs run freely in the countryside, in the same way we see chickens, geese and goats elsewhere in the world,” they explained.
“These are grown for food as the main alternative to beef, which is forbidden for consumption by the majority of the population.”
Some social media commenters also questioned whether the product is “cruelty-free.”
The spokesperson explained that the purchase of hair is simply “a by-product of the food chain”, assuring customers that “no pig is harmed for hair collection purposes”.
Boar fiber is hailed by some experts as the holy grail of hair with its ability to easily smooth and detangle strands.
Brushing, celebrity stylist Kee Taylor told Vogue, “is less damaging because you don’t have to use as much force to smooth the hair,” as well as distribute the oils from the scalp evenly throughout the hair. .
“The nylon bristles work to detangle the hair, and the boar bristles soften the hair,” she explained. “These pair beautifully together to make your hair soft and detangled using just one tool.”
For those who can’t afford to spend more than hundreds on a Mason Pearson hairbrush, the next best thing might be the La Bonne Brasse Boar Bristle Brush, which costs somewhere between $168 and $248 and is referred to as ” Chanel of brushes”.
“I can’t stop washing my hair,” influencer Cassidy Meyer said in the comments section of her TikTok video.
Creator Ambar Driscoll also offered strong appreciation for the “so beautiful” product in a video review.
“It makes me enjoy brushing my hair,” she said, calling it “a joy to use.”
“I think it was worth every penny,” she said.
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Image Source : nypost.com
